Indihues was founded in 2015 with our flagship brand RESHA. The idea was to create a range of exquisite apparels for today’s modern woman blending tradition and style together. The collection offers superior quality and unique designs that can facilitate the modern woman from a busy shift at work to a relaxing family dinner with ease. We feel it is an important task to identify and experiment with different colors and fabrics because it makes fashion more intriguing and fun, we do that job for you.
We at Indihues, endeavor to reveal the sheen of age-old textile with contemporary styling. We are fond of traditional handloom fabric and their motifs. In 2016, we launched SAHORA with a special focus on Ikkat, Kalamkari, Indigo, Khadi & Jute apparels. Our team specializes in sourcing, designing, styling & marketing. We try to refresh our collections & showcase creative richness of remote villages like Bagru, Pochampally, Bhagalpur, Chirala, Ajrakhpur etc.
The thirst of rejuvenating men’s wardrobe by adding traditional kurta to it led us to introduce PAROKSH to our Bouquet of offerings. Gone are those days when ethnics were just restricted to certain occasions for men. Rekindle the love for ethnics & wear them just the way you want and the place you like. We love to experiment & innovate. Our team is a creative pool of aspirational minds.
In order to add the quirk element to our offerings, we have launched OBOW, a range of casual wear t-shirts for men and women. We are on the journey of exploring different hues, which Indian crafts have to offer. We, at Indihues try to bring out the true potential of the basic yet subtle designs, which not only try to complement your fashion palette but also are meant for reviving different hues of Indian textile.